Featured Article

Trading The Open

Sam Seiden
Online Trading Academy, Chief Education, Products, and Services Officer

During my time on the floor of the Chicago Mercantile Exchange, I noticed many things that helped shape my thought process and strategy that I still employ today. I started on a very busy trading desk right next to the trading pits, and my job was to facilitate institutional order flow. One of the many things I noticed was that most of the trading action happened very early in the day, at and around the NY open. Furthermore, most bank and financial institution profits and retail trade losses happened at that same time, very early in the day. I realized that most of the time, when an institution was buying, there was a retail sell order on the other side of that trade and vise versa when the institution was selling, it would be to a bunch of retail buy orders. This was clear insight into the fact that this whole trading game is a massive transfer of accounts each day from the people who do not know what they are doing (retail traders), into the accounts of those who do (financial institutions). I started to think, if I could just learn to identify where institutions were buying and selling in a market by looking at price charts, wow, this could be a really nice way to earn a very healthy living. Just trading two hours a day early in the morning was icing on the cake and I love icing. This is exactly what I taught myself to do.

Let me explain how this works… Most people are told not to trade the open of a market. They are told to let the market open and let it settle down for a bit before taking a trade. This is good advice if you are a novice trader but if you do know what you are doing, you absolutely want to trade at and around the open as this is where the most predictable profits are for the day trader or “two hour morning trader.” Institutions have big buy and sell orders in the market at specific price levels, and most people think you can not figure out where those buy and sell orders are, think again…

The screenshot you see below is of one of our live XLT trading session with our students. There are short term income and long term wealth trading sessions. This one was a short term income trading session. The sessions begin at 8:30 EST, an hour before the New York open. We start out each session by going over the supply and demand levels that you see below. Keep in mind that when I say supply and demand levels, I mean “bank” and “institution” supply and demand, not retail supply and demand, there is a significant difference. The key is knowing what that picture looks like on a price chart and that all comes down to the “Odds Enhancers” we use at Online Trading Academy.

Live XLT Income Trading Session: S&P – 12/17/13, Fed Day


Live XLT Income Trading Session: S&P - 12/17/13, Fed Day

On a typical morning, it takes me about an hour to analyze the markets we trade, identify where banks are buying and selling, and put the buy and sell orders into the market. After that, there is no reason to spend time in front of the trading screens. After all, these days, you can put your entire order into the market and leave it alone. We call this “set and forget” in the XLT. During the session shown in this piece, we identified that a big bank or institution was a willing buyer in the 1758 – 1761 price range (demand). This was not any normal day, it was a FED day with everyone waiting for the big afternoon announcement which typically sends market prices moving in strong fashion. The level itself was created in the morning during the key times I mentioned earlier. In other words, the yellow shaded demand level was a price level where according to our patented core strategy, many “unfilled” orders to buy from Banks were present.

Live XLT Income Trading Session: S&P – 12/17/13, Fed Day


Live XLT Income Trading Session: S&P - 12/17/13, Fed Day

As you can see, when the Fed released their statement, price declined back to our predetermined demand level where XLT students were instructed to buy. At the point of entry however, there was no reason to be in front of the computer screen if you put your entire order into the market. You may be asking yourself, what is so special about that area, that picture… The odds enhancers tell us that there was plenty of willing demand in that area. Could the trade have not worked out? Sure, but that’s ok because the loss would have been very small.

How do the profits work? Let me explain… Let’s start with the demand level on the left, where the two black demand lines begin. Price rallies from that level because demand exceeds supply. Do you or anyone you know have an account size to create a demand level like that in the S&P, one of the biggest equity index markets in the world? Probably not. So, if it’s not your demand, who’s demand is it? It’s a big bank or institution’s demand. Next, let’s focus on the pullback, when price declines back to the area which is where we are buyers according to our rule based strategy. Let’s specifically focus on the sellers. Who is selling on that Fed news when our students are instructed to buy? Is it a consistently profitable seller or a novice seller? Only a novice seller would sell after a decline in price like that and into a price level where demand exceeded supply. So, what you have at that moment is a novice seller selling against an institutions buy order. Really think about that for a moment. At that moment, it’s like the Seattle against the Jacksonville (no offense Jaguars fans), the Blackhawks against the Buffalo (no offense Sabres fans), Ali against my 95 year old grandmother (she is tough but not that tough), I think you get the point. You have the smartest most profitable buyer buying when the most novice seller is selling; the outcome of that battle is VERY predictable. This very unbalanced equation or battle almost always takes place in the first two hours of a trading day.

This rule based strategy takes about two hours a morning to employ, in the early morning, if you have the time. The key is knowing what the picture of institution/bank demand and supply looks like on a price chart, understanding the simple rules of the strategy, and having two hours in the morning to execute the analysis and strategy.

Have a great day.

Sam Seiden – sseiden@tradingacademy.com

This newsletter is written for educational purposes only. By no means do any of its contents recommend, advocate or urge the buying, selling or holding of any financial instrument whatsoever. Trading and Investing involves high levels of risk. The author expresses personal opinions and will not assume any responsibility whatsoever for the actions of the reader. The author may or may not have positions in Financial Instruments discussed in this newsletter. Future results can be dramatically different from the opinions expressed herein. Past performance does not guarantee future results. Reprints allowed for private reading only, for all else, please obtain permission.