Brand Guide

Official Brand Guidelines (PDF)

Online Trading Academy Brand Guidelines V1.5

Font (Official)

For professional designers and vendors.

  • Headlines / Subheads: DIN Condensed Black
  • headline
  • Body copy: DIN Pro
  • body copy

Fonts (Fallback)

For general use when font is not available.
These are standard desktop fonts that are available in most programs.

  • Headlines / Subheads: Impact
  • Body copy: Arial

Colors

RGB (Web) and CMYK (Print) color values vary slightly due to color real translation:

brand colors

Online Trading Academy Logo

The logo can be reversed out on OTA Indigo or on low-contrast imagery and used in full color on white.

One-color black or white logos can be used when production is limited.

The logo should use the tagline when sizing and design permit. Please see page 4 of the brand guide for logo sizing and usage rules.

Full color

logo

Full color with tagline

logo

Reversed

logo

Reversed with tagline

logo

Black

logo

Black with tagline

logo

OTA Real Estate Logo

Full color

logo

Full color with tagline

logo

White Color / Colored Accent

logo

White Color / Colored Accent with tagline

logo

White Color

logo

White Color with tagline

logo

Black

logo

Black with tagline

logo

20 year celebration logo

logo
logo
logo
logo
logo
logo

XLT Logos

xlt
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web, email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
logo
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web, email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
logo
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web, email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
xlt
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web, email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
XLT
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
XLT
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web, email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
XLT
  • Color
    LowRes 72dpi.jpg web, email, low resolution print
  • Color
    LowRes 72dpi.gif web, email, low resolution print
  • Color
    HighRes 400dpi.eps large high resolution print
  • BW
    LowRes 72dpi.jpg web, email, low resolution print
  • BW
    LowRes 72dpi.gif web, email, low resolution print
XLT
  • Color
    Screen or Web 72dpi .gif web, email, low resolution print
  • Color
    HighRes 400dpi .eps large high resolution print

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